カルチャライズ（culturalize）
読み方
かるちゃらいず
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ある国で作られた製品やサービスを別の国でも販売できるように、世界観やゲームルームを販売する国の文化やルールにゲームを合わせること。 コンテンツを追加ないし改変することで、その国の文化に合うように対応させたり、独自の文化要素をゲーム内のコンテンツや仕様として取り入れる場合もあります。 例えば、アラブ文化圏では、お酒/ドラッグ/ギャンブルなどの要素はNGとなるため、アラブ文化圏に受け入れてゲームに没入してもらうため、これらの要素を取り除いたり、別の要素に置き換えたりする作業が必要となります。 ウィットワンでも海外ネイティブスタッフによる、ローカライズサービスとLQA、そしてカルチャライズの実行、および支援をさせていただいております。